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January
2007
Panel aims at more
competitive cell phone market
The government has taken a step toward devising measures to promote
competition in the cell phone market. The Ministry of Internal Affairs and
Communications on Jan. 22 convened a meeting of the mobile business study
group. The panel, chaired by Tadao Saito, a professor emeritus at the
University of Tokyo, is set to discuss, not telecommunications services
alone, but ways of changing the current structure in which the three
carriers - NTT DoCoMo Inc., KDDI Corp. and Softbank Mobile Corp. - control
everything from handset development to marketing. Currently, manufacturers
produce handsets that are intended for use with a single mobile phone
carrier. That is because cell phone-service providers adopt the subscriber
identity module (SIM) lock, which prevents SIM cards from being
transferred between different carriers' handsets. The study group will
consider abolishing the SIM lock and ending sales incentives. Through
these measures, the ministry hopes to establish an environment in which
handset makers can develop products without constraints. In addition, the
study group is expected to press for carriers to open their systems for
managing customers and phone numbers, allowing new entrants to the market
to offer cell phone services without having to make huge capital
investments. A report by the study group is due out in September (The
Nikkei Weekly, January 29, 2007)
Telecom Council Recommends
Approval of Combination Service
A subcommittee of the Telecommunications Council on Jan. 18 recommended
the approval of a combination fixed-line/cellular phone service.
Subscribers would receive a number with a 060 prefix; their handsets would
function as a cordless phone at home and as a cell phone when away. Since
fixed-line per-minute charges are cheaper than wireless fees, the debut of
integrated service could trigger a new round of price competition. The
Ministry of Internal Affairs and Communications is expected to start
opening the door to the 060 prefix as early as this summer. If the service
is approved, companies like NTT East Corp. and NTT West Corp., which have
watched their fixed-line subscriber bases dwindle, would have an
opportunity to move into wireless service. The main selling point of the
integrated service would be price. Wireless airtime now costs around 100
yen for three minutes, whereas fixed-line service costs around 8.5 yen for
three minutes. If companies offer services that also accommodate data
communications, subscribers could lower their communications bills even
further. The one drawback is that the handset could be more expensive.(The
Nikkei Weekly, January 22, 2007)
Govt To Push For Further
Deregulation In Wireless Market
The Ministry of Internal Affairs and Communications plans to push again
toward liberalizing the cellular phone market by allowing new entrants to
offer wireless services without huge initial costs. The ministry has
already decided to require leading cell phone carriers NTT DoCoMo Inc. and
KDDI Corp. to open their wireless networks to new entrants. Additionally,
the ministry plan requires them to provide newcomers with access to the
systems for payments and phone number management. The ministry is also
considering lowering fees for using networks owned by DoCoMo and others.
DoCoMo currently charges a connection fee of more than 30 yen per three
minutes, compared to the roughly 5 yen per three minutes charged by the
Nippon Telegraph and Telephone Corp. group for fixed-line phone service.
Communications Minister Yoshihide Suga is expected to unveil the proposed
new rules at a mobile business study group meeting on Monday. The group
will draw up a report as early as this summer. The ministry aims to
promote competition in the sector due to complaints that cell phone rates
are higher than those for fixed-line phones. The U.K., for example, has
promoted the liberalization of the wireless market by enabling new
entrants to borrow infrastructure and equipment from others. Japan
apparently hopes to intensify competition in its cell phone market, which
is currently dominated by DoCoMo, KDDI and Softbank Corp., by creating a
market environment in which firms offer various rate plans and services to
vie for customers. Although the ministry hopes to revise relevant
ministerial ordinances in fiscal 2007, its plan may hit a snag. Existing
cell phone service firms are likely to strongly oppose lowering connection
fees and the opening up of areas other than communications networks. (The
Nihon Keizai Shimbun, January 20, 2007)
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